East African herdsmen use mobile phones for drought alerts

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Google and Facebook aim to become ‘the web’ in Developing World

As parts of the developing world skip ‘the desktop and laptop generation’ as more and more people get access to SmartPhones and use Mobile technology to surf the Internet, Google and Facebook are already targeting them. Facebook and Google are persuading wireless carriers to offer cheaper or free internet access to customers for stripped-down access to the two web giants’ sites. Once locked in, consumers will then be tempted to pay for full access to the full versions.

Considering that Facebook currently only has access to 5% of the African continent‘s population, there is massive room for growth here for the giant social network. A smart and potentially very lucrative move ¬†for the two behemoths, but is this ‘cut down’ version of the web potentially dangerous and limiting to those that access it? Discuss